Blare Media was honored to work with VOXEL on this corporate testimonial featuring co-founder and engineering leader Troy Carlson. VOXEL is on a mission to keep the people who power our world safe — applying advanced computer vision to industrial environments where heavy equipment, hazardous materials, and human error too often combine. In this piece, Troy shares the deeply personal motivations behind the company, including family members who have spent careers in manufacturing facilities, and walks through how VOXEL’s technology delivers real results — with some customers seeing 70–80% reductions in risky behavior shortly after deployment. We loved capturing his thoughtful, human-centered take on what AI for Good actually looks like in practice.



