Smart Energy Solar

Whiteboard Video Production

This whiteboard / animation commercial was created for Smart Energy Solar in Corona, California. We designed four versions of the commercial for a Southern California advertising campaign and we think they turned out great! Doug Morris was responsible for the creative and whiteboard drawings and we shot them in our studio with a custom designed system. Our studio crew shot the drawings with the Red Epic Dragon Ultra HD Camera, led by Jason Wada, and used After Effects to do the editing and compositing. Our in-house voice team provided the narration and the “tower of power” character.