Blare Media was proud to produce this corporate video for Treasure Garden, showcasing their amazing outdoor shade products. When we were asked to make a stylish video all about shade, we weren’t sure what to expect, but we eased into creating incredible visuals that balanced both aspirational appeal and practical demonstration. The multi-day shoot featured a fashion model at a modern mansion in the Malibu hills, allowing us to capture the elegance and functionality of Treasure Garden’s shade solutions. Shot by our very own Mauricio Tapia and lit by Ian McAleece, this project exemplifies our ability to create sophisticated lifestyle content.
Inside the Shoot
The crew approached this multi-day filming project with careful attention to both style and substance, working across the stunning Malibu hills location. Our team scouted the modern mansion to maximize the visual impact of Treasure Garden‘s shade products in their natural outdoor environment. Mauricio Tapia led the camera work while Ian McAleece handled lighting design, ensuring each shot captured both the aspirational lifestyle and practical benefits of the outdoor shade solutions. The shoot presented unique opportunities to work with a fashion model in an upscale residential setting, allowing the crew to craft visuals that would resonate with Treasure Garden’s target market. Mauricio also handled post work, editing and color correcting several versions of the overall video, demonstrating how a single well-planned shoot can yield multiple content pieces for various marketing applications.
Working with Creators on Location
Working with brand owners and creators in the field is one of our favorite kinds of work. Our camera crews bring deep experience filming product shoots, brand campaigns, and lifestyle events — coordinating shoot days around real working schedules and seasonal windows. Whether you’re commissioning a single corporate video for an annual report or planning a longer series of corporate videos across multiple subjects, we tailor each project to the people and place at its center. See our full video production services, or reach out for budgets, timelines, and crew rates.
Why Brands Choose Blare Media for Lifestyle Video Work
Lifestyle video work is one of our most rewarding specialties. Our team has spent more than a decade shooting product shoots, brand campaigns, and lifestyle events across California’s Central Valley. Whether your story centers on innovation, customer outcomes, or the people doing the work, our crew speaks the language of brand owners and creators.
Corporate videos work especially well in the lifestyle space because the people doing the work — brand owners and creators — are the most credible storytellers your brand can offer. A polished commercial video tells viewers what you do; a corporate video shows them why your customers trust you to do it. We’ve produced lifestyle-focused video work ranging from quick social-friendly cuts to long-form interview pieces spanning multiple subjects.
Our lifestyle video services span every step you’d expect: pre-shoot planning and location scouting, on-site camera and lighting crews, drone aerial coverage, multi-day interview shoots, and post editing with motion graphics. We handle the technical side so your subjects can stay focused on telling their story. Field shoots are physically demanding — we bring our own grip truck, our own audio and camera talent, and our own contingency plans for the weather that inevitably changes the schedule. If your team needs a promotional video, training video, event video, or trade show video, our crew has done it before. We can also act as your full-service video agency for educational tools, social campaigns, and broader content marketing.
Beyond standalone corporate videos, we help brands package video work as part of broader campaigns — landing-page hero cuts, social-first vertical reformats, longer YouTube edits, and quote-driven banner ads. The same single shoot day can become five or six pieces of corporate content spread across channels, which is usually a better return than commissioning one piece at a time. Ask us about content bundles when you reach out.
If you’ve got a lifestyle story worth telling, we’d love to help you tell it. Our portfolio includes work for brand owners and creators across our service region. Every project starts with a conversation about what makes your story specific. Browse our full client list, learn about our camera and lighting crews, or explore our work in other West Coast cities.
FAQs About Our Lifestyle Video Work
What makes great lifestyle videos?
The most effective lifestyle videos lead with credibility. The strongest pieces you can produce are ones where brand owners talk directly about a real outcome — better results, simpler workflows, fewer wasted resources. Polish matters, but authenticity matters more. Our job as the camera crew is to capture the real conversation, the real working environment, and the small details that make the piece feel grounded. We’ve found interview-driven lifestyle videos tend to outperform scripted commercials when the goal is building trust with other creators and industry buyers.
What goes into our on-location lifestyle shoots?
Every lifestyle shoot starts with a pre-shoot walkthrough — usually a phone call with the brand lead, then a quick site visit if travel allows. We scout for natural light, sound interference, and the cinematic moments that matter most. Our crew brings everything we need to work independently on location, including a grip truck for lighting and gear, our own audio package, and drone capability for aerial coverage. We coordinate around active operations so the day’s filming doesn’t slow down the actual work happening on site.
What’s the typical timeline for lifestyle shoots?
Most lifestyle videos from Blare Media run on a four to six week timeline from kickoff to final delivery. That includes about one to two weeks of pre-shoot work (scripting, location scouting, scheduling), one to two days of on-site filming, and two to three weeks of editing, color, motion graphics, and revisions. We can move faster for time-sensitive industry news or annual reports, and we can scale up for series of multiple corporate videos shot across several subjects in one block. Most clients send revisions in two or three small batches rather than one large round.
How can lifestyle brands use corporate videos in their marketing?
Lifestyle videos are often the most cost-effective format for lifestyle brands. They let your real customers explain the value of your services in their own words, which translates into higher engagement on social media, longer watch time on YouTube, and stronger conversion on landing pages. Use them as part of a broader content mix: a flagship corporate video as your hero piece, shorter cuts for social, an event video for trade shows, and lifestyle b-roll for ads and brand campaigns. Reach out via our contact page to start a conversation.
